- The Business Excellence Center brings together shared services in finance and other corporate services, such as customer service and information technology, for the Asia-Pacific region
- The new facility reaffirms the company’s commitment to investing in Malaysia
PETALING JAYA, Malaysia, January 11, 2023 /PRNewswire/ — Barry Callebautthe world’s leading manufacturer of high-quality chocolate and cocoa products, today announced the official opening of his Asia Pacific Business Excellence Center (APAC BEC) located in Petaling Jaya in the stove Kuala Lumpur region, Malaysia.
The BEC APAC will operate as a center of excellence, providing support across corporate finance and accounting, information management and technology, customer service, and other corporate services functions and shared. The Center will also help improve the customer experience through standardization and scalability of processes.
Jo ThysChief Operating Officer of the Barry Callebaut Group, who took part in the opening ceremony in Malaysia said, “The Asia Pacific Business Excellence Center aims to deliver an enhanced customer experience and create value for our customers through service optimization and automation. This center demonstrates our long-term commitment to investing in Asia Pacific and will help us support the growth of our business in the Region.”
Malaysia continues to be a key hub for the Asia-Pacific region
The new BEC APAC in Malaysia represents a significant investment in Barry Callebaut in Malaysia and builds on more than 30 years of successful presence in the country. Now, Barry Callebaut employs over 600 people at its two manufacturing sites and R&D centers in Pasir Gudang and Port Klang. On top of that, BEC APAC already has more than 100 workers and aims to grow to 150 in the coming months.
- (Left to right) Barry Callebaut Malaysia Managing Director Robert Kotuszewski and Barry Callebaut Group COO Jo Thys at the official opening ceremony of the Asia Pacific Business Excellence Center.
- (Left to right) Barry Callebaut Malaysia Managing Director Robert Kotuszewski and Barry Callebaut Group COO Jo Thys at the official opening ceremony of the Asia Pacific Business Excellence Center.
- The Barry Callebaut Asia Pacific Business Excellence Center in Malaysia houses more than 100 multilingual talents from diverse cultures to support the region's growth
- The Barry Callebaut Asia Pacific Business Excellence Center in Malaysia houses more than 100 multilingual talents from diverse cultures to support the region’s growth
Robert Kotuszewski, Managing Director of Barry Callebaut in Malaysia said: “Malaysia is an important hub for Asia Pacific thanks to its strong manufacturing base, cultural diversity, and multi-lingual talents which can help our customers and employees to connect in the markets of the region. We would like to thank our customers, partners, and employees for their continued support in establishing the Center. »
The story continues
Growth of the chocolate business in Malaysia
Barry Callebaut manufactures chocolate for confectionery and food manufacturers who use chocolate as an ingredient in their consumer products and is the outsourcing partner for a growing number of Malaysian food manufacturers seeking high-quality chocolate products. The sales volume of chocolate confectionery in Malaysia grew by +12.7% in 2021 and at a CAGR of +3.4% between 2016 and 2021, according to Nielsen[1].
The company also imports premium European chocolate for artisanal and professional chocolate users, such as chocolatiers, bakers, pastry chefs, hotels, and restaurants. These gourmet products fueled the growth of the activity of Barry Callebaut in Malaysia.
Barry Callebaut a leader in innovation, has presented several of its innovative chocolate products to customers from Malaysia including its first dairy-free plant-based chocolate and WholeFruit chocolate, made with 100% cocoa fruit.
[1] Source: Nielsen Chocolate Confectionery Data (December 2022)
About Barry Callebaut Group (www.barry-callebaut.com):
With annual sales of approximately CHF 8.1 billion (€7.8 billion / $8.6 billion) during the 2021/22 financial year, the ZürichBased in Barry Callebaut, the Barry Callebaut Group is the world’s leading manufacturer of high-quality chocolate and cocoa products – from sourcing and processing cocoa beans to producing the finest chocolates, including fillings, decorations, and chocolate compounds. The Group operates over 65 production sites worldwide and employs a diverse and dedicated global workforce of over 13,000 people.
The Barry Callebaut group serves the entire food industry, from industrial food manufacturers to artisanal and professional users of chocolate, such as chocolatiers, pastry chefs, bakers, hotels, restaurants, or caterers. . Global brands catering to the specific needs of these Gourmet customers are Callebaut® and Cocoa Barry®, Karma®, and the decoration specialist mona-lisa®. The Barry Callebaut Group is committed to making sustainable chocolate the norm by 2025 to help secure the future cocoa supply and improve farmers’ livelihoods. It supports the Cocoa Horizons Foundation in its aim to shape a sustainable future for cocoa and chocolate.
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(PRNewsfoto/Barry Callebaut Asia-Pacific)
(PRNewsfoto/Barry Callebaut Asia-Pacific)
SOURCE Barry Callebaut Asia-Pacific